Adding comprehensive privacy policies to your website
Protecting yourself with comprehensive privacy policies
Virtually every website needs a privacy policy. It is mandated for sites that collect personal information such as names, emails, phone numbers, physical addresses, IP addresses, etc.
You might not realize it, but your site is likely collecting some of this information through features such as contact forms, email newsletter sign-up forms, analytics (e.g. Google Analytics), advertising (e.g. Meta Pixel) and more.
Because this information is protected by dozens of different international, national, and state privacy laws, your website needs comprehensive privacy policies. As is the case with cookie consent banners, privacy policies must comply with laws from other locations if you could have visitors from those locations.
It is possible to reduce the amount of detail in your policies by pinpointing only the requirements you are subject to, but this would likely be a time consuming and error-prone effort.
We recommend erring on the side of caution. Address as many potential areas about your organization’s handling of personal, private information as possible.
Additionally, though you may not be legally required to have additional documents such as disclaimer and terms of service policies, we recommend including them for additional protection.
For our clients, we are deploying a privacy policy generation and management platform from Termageddon, a leading company in the space.
Privacy laws that require most websites to have a Privacy Policy
- General Data Protection Regulation
- UK Data Protection Act
- California Online Privacy Protection Act
- California Privacy Rights Act
- Nevada Revised Statutes Chapter 603A
- Delaware Online Privacy and Protection Act
- Delaware Personal Data Privacy Act
- Virginia Consumer Data Protection Act
- Colorado Privacy Act
- Utah Consumer Privacy Act
- Connecticut Data Privacy Act
- Montana Consumer Data Privacy Act
- Iowa SF262
- Indiana Consumer Data Protection Act
- Tennessee Information Protection Act
- Texas Data Privacy and Security Act
- Oregon Consumer Privacy Act
- New Jersey SB332
- New Hampshire SB225
- Kentucky Consumer Data Protection Act
- Nebraska LB1074
- Maryland Online Data Privacy Act
- Minnesota Consumer Data Privacy Act
- Rhode Island Transparency and Privacy Protection Act
- Oklahoma SB546
- Alabama Personal Data Protection Act
More details on how we are approaching the issues surrounding compliance
What is a privacy policy management platform?
A privacy policy management platform aids in the creation of website policies based on your business operations. These policies can include a privacy policy, cookie policy, terms of service policy, and disclaimer. Our recommended solution automatically updates your policies as existing laws change and new laws emerge.
Creating your comprehensive set of privacy policies
Step 1:
The website owner logs in via username and password to the privacy policy management platform. They are presented with a series of questions related to their business and their website. The policies are customized based on this data, so it is important to be thorough.
Step 2:
Next, the owner answers specific questions related to the policy documents. It takes about 30 minutes to complete steps 1 and 2.
Step 3:
Based on the information provided in Steps 1 and 2, the platform generates four documents:
- Privacy Policy
- Cookie Policy
- Terms of Service
- Disclaimer
A special code is created for each document that must be added to the appropriate page on the website (e.g. Privacy Policy code on a page called /privacy-policy/).
Rather than adding the actual policy to the page, the code contains a link to the policy. When a user clicks the link, the embed code triggers an API call that pulls the most up-to-date, legally compliant version of the document.
In this way, as laws and requirements change, your policies change with them and remain up-to-date.
Who is ultimately responsible?
Compliance is ultimately the responsibility of the website owner. It is the company that owns the website that is the party named in, and responsible for, litigation. Our agency is not a law firm and cannot provide legal advice or guarantee that a particular website configuration will satisfy every applicable privacy law.
More details on how we are approaching the issues surrounding compliance
This article provides general educational information and is not legal advice. Privacy requirements vary by jurisdiction and circumstance. Website owners are responsible for determining and meeting the legal requirements applicable to their businesses and should consult qualified legal counsel when appropriate.
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